Learn how getting stuck in a lift with Nike’s head of football lead to a Social Game Winning a Gold Lion at Cannes for branded content & entertainment marketing.
Tag Archives: gaming
Thumb Arcade on Mobile Gaming and why Apple and iTunes are like the Gold Rush
Thumb Arcade claim they are the the mobile gaming and app equivalent of gravity. They believe the future of mobility is being constructed today and they’ve got their finger, er thumbs, on the pulse.
2011 Rugby World Cup Game Review – Average at Best
Without EA to splash some cash, Rugby World Cup lacks both the quality and depth of FIFA & Jonah Lomu Rugby Challenge.
Ze Frank is better at Social Game Design than Business
His latest project is called Star.Me, which provides rewards and positive feedback for ‘good’ work. We’re not convinced by this project after
Branded Content Marketing: I am Playr Beta Review
We believe the future of brand engagement marketing depends on a combination of Social Games & Branded Content Marketing are the next great marketing frontier. They offer a unique opportunity for brands to engage their customers in meaningful way.
Parrot’s AR.Drone: Your Personal Spy Craft
Ever wanted your own personal spy craft which you could control with your iPhone?
Gol Arilines Campaign
Gol Airlines and AlmapBBDO have come up with an innovative ad to promote the use of their new mobile app for checking in.
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How Nike’s Marketing Revolution has resulted in a 40% reduction in TV and Print Advertising in the U.S.
Nike are quietly engineering a revolution in marketing. For a start, they have stopped creating crap and now design cool stuff....
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