Samantha Gluck, Huffington Post Writer on the Art of Copywriting. Samantha believes if you dream of making a living as a copywriter, you need to first study the work of successful copywriters, analyze ads that grab your attention and hold it there until the end.
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How Nike’s Marketing Revolution has resulted in a 40% reduction in TV and Print Advertising in the U.S.
Nike are quietly engineering a revolution in marketing. For a start, they have stopped creating crap and now design cool stuff....