Noah Kalina takes a photo of himself everyday
This is a very clever example of using viral marketing for self promotion & branding. Noah Kalina is a talented photographer who takes a photo of himself everyday — and you thought Howard Hughes was obsessive. However, this is actually pretty moving as you visibly see him age over time.
The video has nearly clocked up 20 million views on Youtube. I’m sure his photography business will have benefited from this exposure, not to mention being voted in Time Magazine’s top 50 YouTube videos of all time.