Copying is how we learn

Hunter S. Thompson re-typed The Great Gatsby just to get the feel of writing a great novel.

Study great marketing and advertising campaigns, then break them down and determine what worked.

Weâ€™re all building with the same materials. And sometimes by coincidence we get similar results, but sometimes innovations just seem inevitable.

The most dramatic advertising results can happen when ideas are combined.

Remember, everything is a remix.

On July 3, 2011 at 10:58 am waiters on wheels responded with... #

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On July 3, 2011 at 12:06 pm Creative Slave (@fluffylinks) (@fluffylinks) responded with... #

Copying is how we learn http://t.co/L4wxS9U #life #art #design

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National Geographic's Augmented Reality Marketing Campaign | Creative Marketing - November 28, 2011
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