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Rethink Communications want to honour the real hero of advertising: The Case Study Video.

The Caseys Awards

Great campaigns don’t win awards great submissions do

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IKEA wins the Internet with this Viral Marketing Stunt

Jörgen Eghammer

We’ve seen many good Apple commercial parodies before, but IKEA gets major kudos for this viral marketing stunt.

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Genius experiential campaign to launch “Life of PI” in Paris

Pi Experiential campaign

This is a really clever, yet simple way of bringing film to life.

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How a Professor explained marketing to his MBA students

Marketing explained to MBA students

Marketing is really simple when explained properly:)

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NBC score big with Content Marketing – American Coach in London

nbc america coach london soccer video

NBC score big using this content marketing gem, featuring Jason Sudeikis as an American football coach making a go of it in England to help promote their coverage of this years Premier League.

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Bill Nye has a theory which explains how the man of steel shaves his fluff

Bill Nye marketing campaign

Gillette have pulled a smart marketing move by including eccentric science guru Bill Nye in their latest campaign.

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Unfortunately This Is How Most Marketing Works

This is how must marketing works

People love to hate marketing and this is the reason why…

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Somersby Cider takes the Beep out of Apple Stores

somersby cider the somersby Apple store

A cider company called Somersby Cider have launched their own ingenious take on the Apple Store. Check it out!

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The Onion explains how to make social media marketing even more effective

the onion logo

This is probably the least funny yet most insightful Onion video we have ever seen. Social Media Guru’s will disagree.

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Discover how this Canadian creative agency guarantees Viral Marketing success

Old Folks Viral Video

Check out how this new viral marketing service from creative advertising agency John St will ensure your video goes viral.

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