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This is how you sell a luxury car. Nice Job Audi R8 team.

Audii R8 Advertising

Probably our favourite bit of marketing eye candy so far this year.

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Cannes Lions 2015 Creative Case Studies

cannes lions creative case studies

Each year I love reviewing the winners of the Cannes Lions 2015 Festival of Creativity. It always throws up some amazing and inspirational work. Here are some of our favourite marketing campaign case studies from this year’s festival.

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One Trillion Dollar Design Disruptors Trailer – A documentary from InVision

Design

Today’s most disruptive companies have a new guiding principle: a fierce focus on customer-centric product design.

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Is George Lois the Real Don Draper?

Creative Genius George Lois

Meet the larger than life, old school American Ad Man and controversial personality who helped pioneer the American creative advertising revolution.

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Bill Hicks on Marketing & Advertising

Bill-Hicks

After all, there’s a big market for the anti-marketing dollar.

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Why People Love Working in the Creative Industry

The Idea catchers

Creative blocks are awful, your friends think you’re odd, you wear funny glasses and your parents don’t know what you do. For anyone who works in the creative industry, this is a nice reminder of why you probably love it.

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Beautifully Shot Guy Richie Haig Club Ad

Haig Club Tv Ad with David Beckham

This brand ad looks so good it makes us want to dress up go and out out drinking Haig Club.

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Beats create content at the speed of culture

kevin Garnett Beats Dr Dre

This marketing campaign by beats shows how to make a product culturally relevant.

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Genius experiential campaign to launch “Life of PI” in Paris

Pi Experiential campaign

This is a really clever, yet simple way of bringing film to life.

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The New Rules of Marketing

Amrita Chandra

Amrita Chandra has put together an insightful presentation that perfectly sums up how the world of marketing has changed. It’s never been a better time to be a start-up or to work in one.

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