Christmas BeerFriender from Heineken
New Facebook App from Heineken & Wieden+Kennedy New York helps clever beer monsters drink more beer.
It’s pretty sad getting yourself a present at Christmas and Heineken BeerTenders cost $100? Â But what can you do?
Solution =  Get a friend to buy you one, of course. But what if you have no friends? Well, the Heineken BeerFriender app, will automatically pair you with a like-minded beer monster, allowing you and your new “ beer buddy†to buy each other a BeerTender, complete with wrapping paper and gift note.
It’s just like buying a BeerTender for yourself — except it’s Christmas, it’s sneaky, and you’ll have nothing to feel guilty about. Well not until you’ve drank two full BeerTenders anyway.
Closet alcoholics rejoice.
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